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At the VCF VisionSync 2009 Conference in Tampa, FL, June Anderson, partner at the Wholesale tube packaging Manufacturers, said the business case for sustainability was given a major boost from the world's biggest retailer. Walmart is leading the way with its sustainable packaging initiative and its plans to develop eco-ratings for the products it sells, which she said will force other retailers to boost their sustainability efforts. "Walmart will be asking all of you to help it meet its packaging and sustainability goals." This means there is no better time for industry players to put packaging at the forefront of their cost-saving and sustainability efforts.

She said organizations should start by developing their vision and goals around sustainable packaging, gather data and identify key metrics that will help them measure and assess performance. They should observe what peer companies are doing in Wholesale cardboard tube packaging Manufacturers and packaging and develop programs for continuous improvement. Some of the metrics currently being measured in many organizations include reducing emissions and waste, cutting back on water and electricity consumption, and utilizing alternative resources in making products and packaging.

Companies must also consider the elements of packaging that they cannot afford to lose. They cannot compromise on:

Containment: The ability to hold the product

Protection: Maintaining the integrity of the product and protecting it from the environment while protecting the environment from the product

Communication: Communication with the consumer is paramount. Packaging must contain information about the product's value so it will sell, as well as required regulatory information

Utility/Convenience: China paper tube packaging window Suppliers that convey product function and performance and addresses ease-of-use